By now I’m sure you’ve heard of Pinterest. It’s likely you have an account for your own personal use. But are you really using it for your business? Pinterest offers a great opportunity with some interesting tools to help you promote your promote your products, build awareness and inspire current customers to buy again. There’s now Pinterest business pages and most recently, analytics. You can always share pretty pictures and links to your products, but now you can alo see how users are interacting with those pins.
Melissa Taylor, author of Pinterest Savvy, shares plenty of juicy details and how tos for making Pinterest work for your business. She’s gained more than 1 million followers on her own Pinterest boards. She’s written this book to help other’s follow the steps she took to find success. Learn how to attract more followers & increase brand awareness, read success stories of top Pinners and start using business specific strategies. Pinterest isn’t useful to businesses unless those pretty pins turn into sales. There are specific techniques and approaches a business needs and learning to use this tool appropriately can help grow your business.
Here are some questions to ask yourself about your business and using Pinterest:
How can I use Pinterest to grow my brand awareness?
How can Pinterest help me reach my marketing and sales goals?
How can Pinterest increase my traffic?
How can Pinterest turn followers into buyers and traffic into sales?