• Success
    WAHM Entrepreneur Success Stories

    WAHM Success Story: Lynn Terry of ClickNewz

    Lynn Terry is the owner of ClickNewz and has been working full time from home since 1997.

    Lynn TerryClickNewz offers practical advice and detailed tutorials for people that want to start an online business, or promote their business online.

    ClickNewz allows Lynn to share her experiences – sharing what works, what doesn’t, what’s new, what to do – and what NOT to do to make money online. And she offers this advice all for free.

    More importantly, Lynn also DOES what she teaches – and that’s how she makes her revenue.

    Lynn is a work at home mom with two children.

    Check out her take on being a WAHM entrepreneur below.

    What made you start your business?

    I was married at the time, with a combined family of four children: one mine, two his, and one ours. My husband was out of work and we were barely scraping by on my just-over-minimum-wage job.

    During my pregnancy with “ours”, I worked up to 50 hours a week. I scheduled her delivery, took off one week before, and was back to work within two weeks total. And going that two weeks without a paycheck was hard times.

    I started my first business offline in a market where my husband could use his trade. We did six figures the first full year in business. I started my web based business that same year. The rest is history. 🙂

    How did you finance your business in the early days?

    We had no credit, no savings, and zero to start up. We sold everything that wasn’t nailed down – clothes, furniture, dishes, the kids’ toys, you name it. We ended up with a whopping $600. LOL.

    We moved into a small rental house outside a big city that had a workshop/shed. We had no business cards, no sign, nothing – not even a phone line to start. It was a rough start up. And while it seemed impractical and impossible, silly even, all I could think is “What’s the worst that could happen? We’re already broker than broke!” Worst case scenario we’d just have to find another job, right? Something had to give…

    What is your average workday like?

    Fast forward 15 years and I am a single work-at-home mom. I went through an unexpected divorce just a couple years into the business, which was 12 years ago. In the beginning I worked 14-16 hours a day, 7 days a week, while taking care of our family of six ranging from 5 months old to 8 years old.

    My own two children are now going on 16 and 21 years old, and my son has moved out on his own. My business has also matured, and I can manage it in as little as 5-10 hours a week. That said, I LOVE what I do and always stay busy finding fun new things to test or get into.

    I start early (before sunrise) and usually have my priority tasks knocked out before most people even make it to their desk. After that I take my day as it comes. I may meet friends for lunch, take a long afternoon nap, or take my great danes for a walk. The rest of the day is open to creative inspiration and whatever I feel motivated to work on – if anything at all. But I usually do. 😉

    What has been your biggest challenge as a WAHM Entrepreneur?

    My biggest challenge was finding balance, particularly after my divorce, as an entrepreneur and a parent. My children and always have been my highest priority. As a single mother, that included creating a lifestyle for them, and putting food on the table – so my business had to take an almost equal priority in the earlier years.

    This is one of the reasons I started getting up early and taking care of priority tasks first thing. I wanted to be available to my children if something came up, or if they just really wanted to spend quality time with me. Those moments are precious, and no task on the list should ever get in the way of going out to breakfast or having a good chat on the back deck!

    During my start-up years though, it was definitely a challenge. There never seemed to be enough hours in the day to do all or be all. But I busted my butt to get my business to a point that it earned more money in less time, which was the key to overcoming that challenge…

    What has been your biggest success as a WAHM Entrepreneur?

    My biggest success, hands down, was raising two children into beautiful well-balanced young adults. I was sure they would turn out crazy growing up in my home office and during my start-up years, lol.

    As for business – I did it. I created my ideal lifestyle, and I’m living it. For me it was never about money, it was about peace and happiness. About providing a good life for my children. My business was simply the source for that.

    How do you stay motivated when working from home?

    They key is doing something you love – something you truly ENJOY. My first business online was service-based, back in the 90′s, and while I enjoyed it then… I grew to dislike it over the years. I found that having clients was very much like having a boss – you just had multiple bosses!

    I changed my business model completely, and have been much happier since. I now focus strictly on blogging and affiliate marketing. My favorite phrase these days is “I’m not for hire.” LOL.

    When you really enjoy what you do, you can’t wait to jump out of bed in the morning and get straight to work! 😉

    How do you balance your work and family?

    This is a tough one, as I mentioned above. Especially if you are a single parent and your business is your sole source of income to provide for your family.

    When I home schooled the children I would work early mornings before they woke up, and late nights after they went to sleep. And of course I would cat nap in the afternoon while they played. I did what I had to do.

    I was also very open with my children, even when they were younger, and they understood what I was doing and why – what my goals were for us as a family. And they supported that, even more so as they got older. They’ve been very appreciative of what I invested to create a better life for them.

    I always put them first. Always. If they needed me, I was there – and I dropped everything to listen, apply bandaids, take them somewhere, you name it. Sometimes it’s easy to get caught up in work and deadlines… but I reminded myself constantly WHY I was doing what I was doing.

    What has been your most successful marketing tactic for your business?
    As a marketing strategy, search engine optimization hands-down. You need to be where people are looking for what you offer, at the exact moment they’re looking for it, period.

    While other methods and strategies have come and gone over the years, the search engines have provided a steady source of targeted traffic for me without fail.

    What is your favorite productivity tip or tool?

    My favorite tool at the moment is my mobile device. I use a Droid Razr, but any smart phone is tops for productivity these days. It allows me to work on the go, and I get an amazing amount of work done in the smallest spots of free time. While waiting at the doctor’s office, for example – I can fire off important email replies. Or while traveling, I can draft blog post ideas in my Evernote app while waiting for my flight, etc.

    Having my business in my back pocket means I’m not stuck in the office. And since I started using a smart phone… I’m rarely EVER in my office anymore, which is nice!

    Who do you admire most and why?

    I admire Rae Hoffman aka Sugarrae. She has always inspired me, simply because she worked against difficult circumstances to reach her goals… and never complained, never gave up. She is walking proof that ANYone can start a successful business online, regardless of their circumstances, if they’re willing to go the extra mile.

    There are many other people I’ve watched rise above difficult situations to become super successful, and they all inspire me greatly. I love to see people put up a fight, refuse to accept “what life handed them”, and walk out on the other side a winner. Everyone has that option, but it’s a very small percentage that take it…

    What is something most people would be surprised to know about you?
    I’m an introvert. 😀

    Most people assume that I am extroverted and outgoing, given my online personality and strong social media presence. That said, I am usually at home alone while working – which is where I prefer to be.

    While I’m not “shy”, and I do attend events all over the world, you’ll catch me taking frequent breaks and even having dinner alone in my room. And I blush “out loud”. Like three shades of purple. LOL.

    Where do you see your business at two years from now?

    My business has consistently grown every single year, both in terms of income and reach. I expect it will continue to grow over the next two years. I am also in the process of publishing my first set of books, and look forward to adding “published author” to my list of accomplishments!

    What advice would you give to aspiring WAHM Entrepreneurs?
    Dig deep and know what you want to achieve. And more importantly, WHY you want to achieve that goal. Keep that in mind every single day.

    Also know that being an entrepreneur means going with your own ideas, working on your own schedule, making your own choices and decisions, and turning failures into learning experiences. It can be tough to get out of the “employee mindset” we were all raised with. Don’t look for blueprints or instructions, or guidance. It’s your business, and you’ll do best to run it YOUR way. That’s what being an entrepreneur is all about! 😉

  • Shannon
    WAHM Entrepreneur Success Stories

    WAHM-WHAD Podcast With Shannon Peebles

    WAHMoms/WAHDads host Deborah Carney is joined by guest Shannon Peebles.

    Tell us a little about yourself:
    I have been working from home for almost five years. My children are 6, 4, and 1.5. I do interview/teleseminar/webinar transcription and some virtual assistant work. I decided to start working from home because I wanted to be in control of when and what I did on a daily basis. After graduating from Pacific Lutheran University with a BA in business administration, I took a look at the job market and saw that jobs were getting more and more scarce, and this was before the economy tanked. I spent a few years trying to decide what I wanted to “do” with my life and eventually landed in transcription and virtual assisting as a dream career. As the saying goes about golfing or fishing, the worst day of transcribing beats the best day of working a traditional J-O-B.

    As a work at home parent what is your biggest challenge?

    Trying to get everything accomplished and still find time to sleep. With three young children at home with me all day, it can be difficult to find time to work while everyone is awake. It is even harder when no one wants to take naps. So, some days I am up working until 2:00 or 3:00 in the morning.

    What is the biggest advantage to being a work at home parent?
    When someone is sick, or I just feel like taking some time off, I work my schedule around illness and/or vacation. It might mean I am up working very late, but I don’t have to worry about missing work or having my boss tell me I have to work overtime or that my vacation has been canceled. I get to choose to work when I am at my most productive.

    As a work at home parent what advice would you give other work at home parents?

    Find the time of day that you can be the most productive and honor that time. If you can be most productive at 5:15 in the morning, get up, stay off of Facebook, Twitter, and email, and work as much as you can during your designated time frame. Save the time-suck items, like going through email, for times when you are less productive or can only spend a few minutes at a time working on something.

    Try to handle paper or email only once. As much as possible, as you read it, make a decision right then and there about whatever the content is, take whatever action is necessary, and then file it. A lot of time can get wasted by having to re-read things you have already read and trying to remember what it was you had decided to do (if you had decided at all).

    If the kids are acting wild and need your attention, deadlines permitting, put whatever you are doing on hold and give the kids your attention. If you are distracted by, “Mom. Mom. MOM. MOOOOOMMMMM!” you probably aren’t doing your best work anyway and sometimes the most productive thing you can do is spend 20 or 30 minutes giving the kids your undivided attention. That said, teach your children that you do WORK just like any other mommies or daddies who work outside the home and just because you can wear your comfy pants to your “office,” doesn’t mean you don’t work. Put firm barriers around family time and work time and don’t let work time bleed into family time. Whatever you are doing at the moment, give it your full attention and you will be more effective at work and with your family.

    Delegate and share housework with the whole family. Just because you are “home all day” doesn’t mean you aren’t working. All members of the family can and should pitch in to help with keeping things clean and getting everyone fed. All of my children sort their own dirty laundry, and help fold and put away everyone’s clean laundry. My 4-year-old can put away the silverware and set the table, and the 1.5-year-old can help put away socks and kitchen towels.

    My last piece of advice? Don’t fold underwear. When balancing a home business and family, once in a while, something has to give. Figure out what that something is that can be left undone and give yourself permission to just leave it undone.

  • team
    WAHM Entrepreneur Success Stories

    WAHM Success Story: Missy Ward of Affiliate Summit

    Missy Ward is the owner of Affiliate Summit which she co-founded in 2003.

    missy wardAffiliate Summit, Inc. is a media company which provides solopreneurs and large companies, opportunities to create prosperity in the affiliate marketing industry through its conferences and trade shows, magazine, podcast network, forum and blog.

    Missy is also the Co-Publisher of Revenews.com and Revenews.org, a Co-Founder of itsaWAHMthing.com, Founder of joinWOMU.com and AffiliateMarketersGiveBack.com and she also operates numerous affiliate websites.

    Missy is a work at home mother to two boys.

    Check out her take on being a WAHM entrepreneur below.

    What made you start your business?

    Just nine years ago, when people thought about affiliate marketing conferences, it was generally a negative connotation. At the time, the reigning conference was Affiliate Force, an annual cruise around the Caribbean.

    I helped coordinate those conferences, along with Shawn Collins, but we truly believed there were ways it could be done better. To make a long story short, Shawn and I offered our opinions to the owner of the company, who decided to ignore us.

    So, Shawn and I decided to create an alternative shortly after the April 2003 edition of Affiliate Force. Our first show had 200 attendees. Fast forward 9 years later and our last Vegas show, this past January had more than 5,000 attendees.

    How did you finance your business in the early days?

    Back in 2003, I was a single mom of an almost 3 year old going through an awful divorce. Shawn was the sole breadwinner in his growing family at the time. Together, we didn’t have two nickels to rub together.

    We invested what little we had (a couple of hundred bucks each) and worked outrageous hours doing everything ourselves so that we could make a go of it. We’ve been self-funded the entire time and today, we stand as a privately-held, multi-million-dollar business.

    What is your average workday like?

    I wake up in the morning, make breakfast and lunches for the kiddos and get them off to school. My husband usually walks my boys to the bus stop on our corner. Then I either go for a Jazzercise class, take a walk, or immediately head to my office which is located in the upstairs of my home.

    After putting in a few hours of work, running business errands or attending meetings, I start my other job (Mommy Taxi Driver) and run the kiddos to Soccer, Hockey, Drama,Cub Scouts, Religious Instruction or wherever their social calendar dictates. I pop in a few more hours of work before they get home, then make dinner (or make dinner reservations), help out with homework, wrangle them into their respectful showers, get them off to bed and head back to my office for a couple more hours of work.

    Hubby and I usually meet up around 11′ish to catch up on the day’s events, watch a TV show, read a book, or simply sit outside and enjoy a glass of wine.

    What has been your biggest challenge as a WAHM Entrepreneur?

    My biggest challenge is balancing work, family and friends. You see, I absolutely love what I do, so I spend a lot of time doing it. Half the time, I don’t even think I’m working. But juggling long days and travel, with my family’s schedule and still trying to maintain friendships and have “unrelated to work” fun, it can get a little frustrating.

    It’s really hard to be as good of a mom, wife, friend, daughter and business owner as I want to be every day.

    What has been your biggest success as a WAHM Entrepreneur?

    I think my biggest success resides in those rare days where the stars align and somehow magically, I’m good in all my roles. Granted, those days are few and far between, but they inspire me to try to be just a little better every day.

    How do you stay motivated when working from home?

    Occasionally, I admit it… I can be a bit of a slacker. It usually happens if I’m burning the candle at both ends or have over-committed and feeling a little overwhelmed. When that happens, I will usually go out for a walk and think about why I started my business in the first place. Focusing on that usually gets me on track.

    But, if that doesn’t turn things around, and I just can’t get inspired, I don’t force it. I’ll usually just blow out of the office for a few hours, get a mani/pedi, have a long lunch with a friend, or simply just lay out in the sun with a book. It’s that little bit of rejuvenation time that brings me back to the work world with a smile.

    How do you balance your work and family?

    See above. 😉

    What has been your most successful marketing tactic for your business?

    My most successful marketing tactic will continue to be turning customers into raving brand ambassadors for my business. You see, I spend very little money advertising — maybe a couple of hundred bucks on Google each month. The growth of my business is directly related to our customers. We’ve listened to what they’d had to say through extensive surveying and try to provide them with the experience they’re looking for. That’s it in a nutshell.

    What is your favorite productivity tip or tool?

    I love ManyMoon (now Do.com). It’s a free productivity tool that integrates with Google Apps that lets me organize projects, tasks, and conversations with everyone that I work with. I don’t think I could live without it.

    Who do you admire most and why?

    I’m fortunate to be surrounded my a bunch of hard-working underdogs that have achieved the success that they were looking for.

    Rae Hoffman-Dolan of Sugarrae.com; Shawn Collins, my business partner in Affiliate Summit and more; Connie Berg of FlamingoWorld.com and Brian Littleton, CEO of ShareaSale.com are not only business influences that I respect and admire, but I also marvel at the kindness they show to the people around them.

    What is something most people would be surprised to know about you?

    I’m an open book. I used to surprise people with fact that AC/DC is still my favorite band in the world, or that I’m a shoe-aholic. But I think that most people know that by now. I guess the most surprising thing might be that I fired my first shotgun this year — a 12-gauge — and I liked it.

    Where do you see your business at two years from now?

    I see the Affiliate Summit Conference and Tradeshow series growing much larger. We have a number of initiatives going including new events in different locations, our new forum and monthly meetup groups and more driving that growth.

    What advice would you give to aspiring WAHM Entrepreneurs?

    Learn to let go of bad ideas. No matter how passionate you are about an idea, you’ve got to test it to see if it’s a good one. If there’s ever a point where you’re not making money from the idea, move on and don’t take it personal.

  • Success-Story
    WAHM Entrepreneur Success Stories

    WAHM Success Story: Sara Sutton Fell of FlexJobs.com

    Sara Sutton Fell is the owner of FlexJobs which she founded in 2007.

    sara sutton fellFlexJobs gives job-seekers a way to find legitimate, hand-screened jobs quickly, easily, and safely.

    A member of the Better Business Bureau, FlexJobs screens out online scams and anonymous employers in order to deliver users the best of the best flexible schedule and telecommuting job opportunities in an easy to search, ad-free website.

    FlexJobs is also a free resource for employers to source, screen, and recruit top-notch candidates for telecommuting and flexible jobs.

    Sara is a work at home mom with two children.

    Check out her take on being a WAHM entrepreneur below.

    What made you start your business?

    When I was pregnant with my first child, I was looking into flexible work positions and quickly became frustrated with all the scams out there! I had previously started and sold a job seeking site, JobsDirect. Using that experience combined with my passion to find flexible work, I decided to start FlexJobs, listing only hand-screened legitimate work from home, part time and flexible positions.

    How did you finance your business in the early days?

    I had two angel investors, and I contributed some funding as well.

    What is your average workday like?

    Preferably, I start the day by dropping my sons off at preschool. I then head to a designated office space above my garage. Managing a staff of 20+ employees, I am often in meetings.

    What has been your biggest challenge as a WAHM Entrepreneur?

    Definitely starting a family and a business at the same time presented some difficult mental challenges. Am I doing all I can as a new mom? Am I doing all I can to effectively run a business? Questioning myself coupled with no sleep… I definitely had some emotionally difficult days. Now that I have two children, I do find the balance of business owner, wife and mother tricky at times. All three areas can intersect and that has definitely presented some challenges along the way.

    What has been your biggest success as a WAHM Entrepreneur?

    Honestly, there are so many! We receive a fun success story nearly every day and that is definitely a highlight of my job. Knowing that by starting this business I played a part in allowing someone to work flexibly is a great feeling. Oh! I could go on, but you can read many of the successes here.

    How do you stay motivated when working from home?

    Set a schedule. Keeping the balance between work and home life is better achieved if I follow through with a set schedule.
    Being present. It can be easy to get distracted but I stay focused on what I’m working on in the moment.
    Communication is key. Working with a staff virtually is fantastic and to maintain our productivity as a team, we use IM, a group discussion board, phone in company meetings and email.

    How do you balance your work and family?

    For me, it’s important to be proactive in actually adding “family time” to my schedule! There will always be “just one more email” or phone call, but I stick to the time blocks I have scheduled to stay focused on family time. I definitely don’t want to raise my sons to be checking their iPhones when we spend time together when they are adults!

    What has been your most successful marketing tactic for your business?

    Staying adaptable! Times are always changing, especially online. If people are searching for jobs on Pinterest — and believe it or not, they do! — I want to make sure they know FlexJobs is there to help! That’s just one example in many I can give where it’s an important marketing tactic to stay current with the times and up to date on trends.

    What is your favorite productivity tip or tool?

    I depend on Pivotal Tracker! It’s great for “wish list” projects, tracking current projects and communicating with staff on where we are within goals and projects.

    Who do you admire most and why?

    My mother! It’s hard to say why without rambling for hours, but to state it as simply as possible: she has taught me more than anyone else about the kind of person I want to be. She is generous in spirit, nurturing, supportive, incredibly strong, and has a truly amazing degree of empathy. My mother both knows how to relax and enjoy life, but also is the person you want with you when there’s a tough time or emergency.

    What is something most people would be surprised to know about you?

    That I’ve been to Siberia. Seriously! I took the Transiberian train from Moscow to Irkutsk to volunteer in a national forest near Lake Baikal for a month when I was 18. It was quite an adventure!

    Where do you see your business at two years from now?

    Helping even more people find telecommuting, part-time and flexible schedule, and freelance jobs, and letting people know that this type of work does exist!

    What advice do you have for aspiring WHAM entrepreneurs?

    The key for entrepreneurs is to be passionate about their business. If you really and truly believe in your services or product, it makes it easy to be motivated to overcome any challenges that come along the way.

  • I Love You
    WAHM Entrepreneur Success Stories

    Nothing Says “I Love You” Like Long Term Care Insurance

    As my anniversary approached last year, I considered many different gifts for my husband. But after facing a personal medical crisis, I knew the best way I could show my love and devotion was to offer him something more practical than romantic.

    So I purchased long term care insurance for our family.

    (I can see you turning your head to the side and thinking, “Whaaaa?” )

    I realize that not only is the idea of long term care insurance unromantic; it is one of those needs that seems far down the list of important family care items. Health insurance is critical, life insurance too – but long term care insurance? Is that really necessary?

    It is, and here is why. While health insurance will cover medical bills incurred by a hospital or a doctor, if you need more extensive care once you leave the hospital you will discover that long term care is going to be incredibly expensive.

    What do I mean by expensive? Well, a home care aid for just eight hours a day can cost from $40,000 to $70,000 a year – a staggering expense if you are too ill or injured to work, or if your spouse cannot work because they are caring for you. Nursing homes are even more expensive – almost $80,000 a year and even more if a specialized facility is needed. (Check out these other staggering costs.)

    I watched this happen to a friend. Her mother-in-law was diagnosed with Alzheimer’s and needed some in home care because she was no longer allowed to drive. At first a home health aid was only needed for a few hours a week, but after an incident of leaving a pot on the stove and nearly starting a fire, the mother-in-law was forced to move into a nursing home with a specialized Alzheimer’s ward.

    Without the long term care insurance the mother-in-law had purchased in her 40s, my friend’s family would have been forced to make compromises in her care – the $250,000 the mother-in-law had in savings and stocks would have amounted to less than three years of nursing home care.

    I do not wish that for my family. If I am sick, or incapacitated, I very much want my family to know that I am safe and secure and getting the best care available without burdening them with huge bills or debt.

    While at my (delightfully young) age the prospect of needing long term care seems far away, I was shocked into acknowledging the necessity of it by a cervical cancer scare. When I thought about what would happen to my family without my income – with the additional burden of having to pay for my care – I was honestly scared. I began researching long term care insurance to make sure that never happened to those I love the most.

    Here is what I discovered; first, long term care insurance can be a tricky bit of insurance coverage. People who have less than $300,000 in assets above and beyond the value of their homes might not find it cost effective; after all, those with limited assets are typically covered by Medicaid.

    It is also not inexpensive; the price can range from $150 to $250 a month or more, as you age. Luckily, long term care insurance is considered a medical expense and is tax deductible, although it depends on age (for a breakdown of the tax code, this article is helpful).

    If you decide to purchase a plan for yourself or a family member, a lot of research or a great (and trusted) insurance broker can go a long way to helping you make the best choice. I am so glad I took the time to choose the right plan for my family.

    When I presented my husband with my gift, I knew I had married the right guy when he got it right away. He knew my gift was a sign that I wanted to care for him and the kids, and that I chose it because I love them. The most precious assets I have are my family, and I want them to be cared for, no matter what.

  • face
    WAHM Entrepreneur Success Stories

    WAHM Success Story: Rae Hoffman of Sugarrae, Inc.

    Rae Hoffman is the owner of Sugarrae, Inc. which she founded in 2002 and is also the Co-Founder of PushFire.
    Sugarrae owns a variety of affiliate websites across a wide range of niches while PushFire provides various SEO Consulting services.

    The Sugarrae Agency also co-owns successful website publishing company MFE Interactive.

    Rae is a work at home mom with four children.

    Check out her take on being a WAHM entrepreneur below.

    What made you start your business?

    I fell into online marketing completely by accident. In 1997, my oldest son suffered a massive bilateral stroke that left him severely handicapped. I founded the first national support group for parents and families of pediatric stroke survivors to ever register with the American Heart Association as a result. After a few years of running that website, I found affiliate marketing and began to lean search engine optimization (SEO). Luckily, I was good at it. I’ve been self employed ever since.

    How did you finance your business in the early days?

    Back then I had no money, so I did everything I could by myself. If I didn’t know something, I’d spend whatever amount of time it took to learn it. When I couldn’t substitute my time for cash, I would sell whatever I could do without on Ebay. To pay for my first Yahoo listing (several hundred dollars) I ate hotdogs and macaroni and cheese for almost an entire month. Whatever money the business made in the early days, I reinvested that money back into it.

    What is your average workday like?

    I get up in the morning and get my older kids off to school. Then I come home and feed my youngest (8 months old) his breakfast. At 9 am our nanny arrives and I head into my home office to work. Some days I work a ten hour day. Some days I might decide to take the day off completely. Most days I get at least 4-6 hours per day in. Then I run errands or take some “me time” before relieving the nanny at 5 pm and diving into our nightly family routine.

    It took almost a decade to be able to have such an open schedule though. If you’d asked me this question eight years ago, I’d have told you that I worked at absolute minimum 10 hours a day, every day, including weekends – and without child care. I didn’t get much sleep back then LOL.

    What has been your biggest challenge as a WAHM Entrepreneur?

    I think my challenges have changed over time. In the beginning, it was hard to have any semblance of balance and I dealt with some “mom guilt” (both self-imposed and imposed by others) at spending every spare second I had building the business. But I believed it would give me more freedom down the road (and thankfully I was right).

    These days I think my biggest challenge is growing my company as much as possible within the confines that I want the company to remain being based out of my home. I opened a physical office at one point several years ago and learned that I much preferred working from home.

    What has been your biggest success as a WAHM Entrepreneur?

    I recently got remarried, but for several years prior I was a single mom. My business was already very successful when I became single again. I felt very good about not only being able to support my kids and give them a great lifestyle, but that I also was able to do it while having the freedom to spend time with them when they needed me to. So I guess to me, my biggest success is that I now have “time wealth”. And I deliberately worked very hard to get to the point where I did.

    How do you stay motivated when working from home?

    It can be hard sometimes. I go through bouts where I don’t feel like doing anything. I think all entrepreneurs do. But for the most part, knowing that I have not only children but also employees who depend on me keeps me going.

    How do you balance your work and family?

    For a long time, I didn’t. Work seemed to be constant. But, I’ve learned that having a dedicated home office helps me keep a more balanced line between the two. When my office was in the corner of my kitchen, it was too easy to constantly be “checking on something”. But now I go into my office to work and come out when I’m done working for the day. It’s definitely been the key to regaining a balance between the two for me.

    What has been your most successful marketing tactic for your business?
    Search engine optimization.

    What is your favorite productivity tip or tool?

    For me, it’s definitely Skype Premium. It allows me to stay connected to my employees even though they telecommute. I use it for business meetings, planning sessions, networking and for social interaction during my workday.

    Who do you admire most and why?

    From a personal aspect, my 14 year old son. He has dealt with more than most adults ever will and always survives.

    From a business aspect, I have a lot of admiration for Missy Ward and Christine Churchill. Two strong women, each with different styles, very successful careers and both being genuine, “real” people that I’m proud to call good friends.

    What is something most people would be surprised to know about you?

    I’m terrified of birds. Absolutely, completely (and I know irrationally) terrified of them.

    Where do you see your business at two years from now?

    I’ve been trying to figure that out myself for the last few months, LOL. I’m not really 100% sure yet, but I still see it being successful and having its focus remain on keeping me time wealthy. I’ve got a few new ventures in the works. I guess we’ll all simply have to wait and see.

    What advice would you give to aspiring WAHM Entrepreneurs?

    To simply go for it. Don’t be afraid to fail. Don’t let people bring you down. Don;t worry about what other people think. Don’t wait for the “right time”. Decide you’re going to go for it. And then do it with everything you have.

    For more info…
    To learn more about Rae, you can check out the Sugarrae website or follow her on Twitter.